DRYBLOWER

No tears for WMC: Dryblower

THE men (and handful of women) who run Australia’s mining industry are about to get a sharp, and <I>Dryblower</I> suspects painful, reminder of why public relations and communications is critical to them. Over the next few weeks, as control of WMC slips slowly from the grasp of the current management team, not a tear will be shed by the media.